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Customers

Customer entities hold information about the people and businesses that make purchases. They're related to addresses and businesses.

Customers are the people and businesses that buy the products listed in your catalog.

Paddle automatically creates customers for you as part of the checkout, or you can create and manage them using the Paddle dashboard or API.

Customer entities hold information like:

  • Who's being billed.
  • What their email address is.
  • Whether they've opted-in to marketing.

Customers have two subentities:

  • Addresses, which hold information about customer billing addresses
  • Businesses, which hold information that you need when working with a business

Customers, addresses, and businesses work with checkouts, transactions, and subscriptions to let customers purchase products and prices.

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